Manufacturing Demand: Actors Hired to Queue for iPhones

While the North American market clamored for its iPhones, Polish demand has been, well, slightly softer. In order to generate buzz, Orange, the mobile carrier tied to the iPhone in Poland, hired actors to stand in line ahead of the product launch.

I'm no psychologist, but forcing a queue may be good to generate buzz for a nightclub, but I have a hard time accepting that it will cause passersby to spontaneously drop a sizeable amount of money on a new phone and sign up for a multi-year mobile contract, particularly in a market where the price point is a disincentive.