Tech & Biz

Microsoft's Bing Continues to Gain Ground - Has A 2nd Good Week

by Samir Joshi | June 17, 2009 at 09:11 am

565 views | 54 Recommendations | 9 comments

The new weapon in the arsenal of Microsoft to fight Google's supremacy in the search engine market - Bing.

Google enjoys a lions share of more than 50% while Microsoft still was struggling to reach double figures. However this all has started to change, atleast for the time being.

Bing has performed well in its opening week of launch and has continued to grow strong.

Microsoft Corp.'s new Bing search engine continued to gain market share in its second week of availability, said data tracker comScore Inc.

Microsoft now has a 12.1 % market share for the week June 8-12 in comparison to 9.1% of the month before it.

Microsoft continued to gain in two measures of the U.S. Internet-search market share. Microsoft's share of search results pages -- a measure of the intensity of search activity by online users -- rose to 12.1% between June 8 and June 12, from 11.3% a week earlier and 9.1% in the week before Bing's launch.

Microsoft also reached more searchers on the Internet during the second week of Bing, seeing its share of search penetration rise to 16.7% last week from 15.5% a week earlier, according to comScore.

It's still awfully early in the game, but Microsoft's Bing had a second good week, according to market share numbers released Wednesday by ComScore.

The search engine is up about 3 percentage points from where Microsoft was at pre-Bing in terms of both number of searchers and total query share. That represents another nearly 1 percentage point of share gain in both categories compared to its first week.

0 See all footage | View Slideshow

Share: email story | add to any | | facebook | stumbleupon

recommend Sign In or Join to post comments

Samir Joshi

at 11:07 on June 17th, 2009

Hmm, thats a good question. Its too early to be comparing Bing with Google. It has got a long long journey ahead of it.

Karl Gotthardt - albertacowpoke

at 10:45 on June 17th, 2009

Maybe we.ll be googbing:

huneds

at 11:09 on June 17th, 2009

seems to be pretty handy search engine, but Google still rules the roost.

PlatinumBVI (not verified)

at 12:13 on June 17th, 2009

The more you hear bing, the more likely you are to use it. This is the only reason Google has taken a lions share of the market. Google results are most time outdated, but you wouldn't realise that because all you doing is a search and if something comes close to your query, you are satisfied.

Amy Judd

at 12:33 on June 17th, 2009

I haven't tried Bing, but I keep seeing tv commercials for it - I should really try it today!

sivakaran

at 12:53 on June 17th, 2009

If bing wants to compete with google, all I can say is it needs lot of improvement, starting with algorithm to acquire more output.

Karl Gotthardt - albertacowpoke

at 15:01 on June 17th, 2009

Here is a trial webpage

Anon157 (not verified)

at 10:22 on July 9th, 2009

If you want to see all of the features, use http://www.bing.com/?cc=us

There are several features (including UI hotspots) that have not been rolled out internationally.

Guy P (not verified)

at 07:19 on June 21st, 2009

I've been a Googler since it started but gave Bing a try and am pleasantly surprised. The search results are pretty darn close to Googles and I actually like the look of Bing over Googles plain boring white page.

I've switched my home page to Bing and removed my Google toolbar.