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Orbitz Charges Mac Users More for Hotel Rooms
The Mac Tax 2.0: Higher Prices for Mac Users on Orbitz
Flight- and hotel search site Orbitz charges you more if you use a Mac, it turns out. The Wall Street Journal found that Mac users were quoted $20-$30 more per night on hotel queries, compared to their PC-using counterparts.
Orbitz confirmed that it is using user-agent info to segment its visitors, and quoting higher hotel rates to Mac users, who, as a group, have demonstrated a willingness to pay more for hotel rooms in the past.
We all know about "the Mac tax", in which we're charged double for arguably under-powered hardware (they're shinier, lower-maintenance, and safer than PCs), but this is just getting silly. That Mac owners tend to have higher incomes is irrelevant. If you got a 20% raise at work today, should your local coffee shop start charging you and extra buck because of that?
Obviously, I recommend that Mac users avoid Orbitz for booking hotel rooms. Duh. Try Priceline, Expedia, or a good ol' fashioned travel agent.
Orbitz described its move as an experiment. Hey, Orbitz, I think I may have a reasonable guess as to how your little experiment is going to turn out.
Note that Hipmunk uses the Orbitz engine, which sucks, since Hipmunk has such a brilliant user interface.
[I'm a Mac user. Believe me, I'm not filing this story from the f&cking Hamptons.]




Most RecentMost Recommended Comments (2)
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Stan Johnson (not verified)at 22:35 on June 26th, 2012
THANK YOU. It's ABOUT time someone said just what is going on; what Orbitz is doing is akin to a Black person being charged more BECAUSE they're Black over what a Anglo person would be charged for the same service!! Orbitz may try to spin this any way they want, but the bottom line is that they are practicing good 'ol fashioned American bigotry towards any other platform than the one which they get money from (M$)......
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justshowstogoya (not verified)at 13:58 on July 6th, 2012
Isn't this also called profiling? I thought that was illegal.