Seattle June a Big Month for Light Trucks

In Seattle, June was no slow month for the auto manufacturers in the US—not for Japanese makes. Weathering the turbulent economy, Seattle truck and commercial vehicle buyers have found a safe harbor in the affordable, long-term value trucks offered by US-based, overseas manufacturers. Seattle offers truck and commercial vehicle buyers a market where the metro area demands long-distance driving and long-term value, and Japanese auto makers have been the solution for many residents.

Domestic auto purchases declined for traditional truck companies, as they struggle to catch up to the more economic selection of the Japanese. But sales overall have picked up since last year, and Seattle residents are spending even more affordably than the nation. Seattle is on the crest of this trend toward budget-conscious and durable trucks and commercial vehicles. The local markets have worked to help out this shift in buyers toward the more sensible. Auto dealers from Bellevue dealerships to Tacoma used truck lots have been offering discounts for small business and military personnel, in understanding that these customers are looking for assistance.

Assistance goes beyond special discounts, but those are in abundance. Dealerships such as Advantage Nissan in Bremeton are extending small business financing and select deals for Armed Forces personnel. Both of those areas are increasingly looking to refit themselves for a low-maintenance cost vehicle fleet. It is because of that low maintenance that the Seattle truck and commercial vehicle owners are seeing their greatest gains. The price of Diesel fuel was reported to decline, indicating that more fuel efficient solutions are finding their way onto the road.

The numbers from overseas truck manufacturers have supported this as well, with Japanese manufacturers gaining most of all. Nissan is benefiting most from Americans’ economic outlook. An increase of 24 percent in auto deliveries by Nissan has shown that they are trusted for the features and affordability that Americans require of their vehicles. This is most evident in truck sales, with Nissan reporting a 42 percent increase in their light truck purchases.

Seattle is a lead player in this revolution due to the demands of its environment. With a variety of terrain and a large urban space, Seattle has the kind of conditions that demand affordability and low maintenance from its business fleets. Dealership discounts have assisted this trend and in turn have assisted business development. A bounce in light truck sales by the overseas manufacturers proves that Seattle has the money to grow its economy, but is making sure it does so wisely.