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Kentucky Fried Chicken in a PR inspired marketing effort, decided that it was time to lay down a "first" that no other company can claim. KFC fashioned a company logo on the desert floor outside of Las Vegas, Nevada. A full color logo (made with tiles) that is large enough to be seen from space.
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at 08:13 on July 27th, 2008
Didn't Firefox beat them to it in August of that same year, with their logo crop circle?