The Smartest People in Marketing | NowPublic News Coverage

The Smartest People in Marketing

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by mtippett | May 12, 2007 at 09:09 pm

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Say what you will about their willingness to play to shock value, these people are the smartest marketing people around. Their product has been held a spot on Yahoo's most popular news for about a week now.

NEW YORK (AFP) - An energy drink that was barred by the US government from going on the market with the name "Cocaine" will re-emerge under the tongue-in-cheek moniker "Censored," its maker said Friday.

"We love the 'Censored' name because it has the same rebellious and fun spirit that our original name did," said Redux Beverages LLC founder Jamey Kirby.

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at 21:20 on May 12th, 2007

interesting stuff

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mtippett

Vancouver, Canada

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First Flagged at 9:19 PM, May 12, 2007 by matte

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