Back to Basics: Why Marketers Are Taking a Second Look At Forums

Social networking. The Superbowl. New Media. What do all these words conjur up?  For many of us in the marketing world the first thing we think of when we hear these words is ad revenue. Despite the recession, 2009 was a remarkable year for online advertising....

Blu-Ray Rises From The Dead

Just over a year ago, prominent bloggers were declaring the death of Blu-ray. From tech.blorge, gearlog and even zdnet many were convinced that Blu-ray was going out the door and would soon be replaced with online streaming. According to t3 magazine, in an interview with Home...

The Hangover Movie Review

As of last summer, I thought the debauched-road-trip-to-Vegas-with-buddies genre was pretty much played out. With pictures like Go and Very Bad Things out there, what else could a filmmaker toss in to the mix to keep it fresh? How about collective memory loss, a tiger, a...

Terminator Salvation Blu-ray Review

OK, I’ll get this out of the way first. Leaping headlong into the Terminator franchise isn’t advisable for any director who isn’t willing (or able) to match stunning, frame-by-frame visuals with a compelling story. What could have mowed down the competition last summer...

ANONYMITY, SOCIAL NETWORKS, AND FORUMS

Identity, or rather the concealing of one's identify, on the Internet remains as active a topic of conversation today as it was over a decade ago. However, in the mid- to late-1990s, it was fairly common for people to make up an on-line name that wouldn't be readily...