Warmer winters mean better sales on winter duds
Victoria Revay | January 5, 2007 at 12:59 pmby
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Unless Old Man Winter shows up soon, this year's unusually mild winter could devastate crucial fourth-quarter sales and profits at struggling chains like Gap and Ann Taylor and other retailers who've failed to lure shoppers on warm weather gear, even with extra-deep discounts.
The damage, and desperation, is showing.
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