Where the Hell is Matt? Tel Aviv, Israel!

29-year-old YouTube legend Matt Harding (aka
Where the Hell is Matt) stopped by yesterday at Dizengoff Square in Tel Aviv to film his
third YouTube clip.

For those who still don't know the story: A few years back, Matt
decided to "screw everything", quit his 9-to-5 day job working with
computer games and started traveling around the world. A friend of his came up
with the idea to film Matt doing his 'unique' dance at every location they went
to and made the first ‘Where the Hell is Matt’ video clip. The clip was an
overnight YouTube success, which quickly got a chewing gum company called
Stride to make Matt an offer which basically said:

“Take another trip around the world, anywhere you want, all
expenses paid by us, and make a second clip for YouTube. All we want in
return is that you write ‘Thank you to Stride’ at the end of the clip.”

Matt agreed. (Duh, you
think?)

And so here he is in the heart of Tel Aviv, filming yet another clip
from around the world.

Among the people who showed up for the Tel Aviv event were the 'Hey
Girls' (two Israeli girls whose "Hey clip" on YouTube actually topped
Matt by about 8 million views).

This month alone, Matt has already managed to shoot his infamous dance
in Portugal, France, Belgium,
Sweden and now, Israel.

The final product is said to be up and running on the web in several
months.

SOURCE