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Ad Age on the destruction of the McCain brand

by mtippett | November 10, 2008 at 08:45 am

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Country second. Political expediency first. Strategic rigor about 18th. My friends, what a terrible campaign.

That is how Ad Age Magazine - the bible of the advertising world - begins an article that truly exposes how poorly his campaign was run. But as one of the commenters says at the bottom:

The real point is: what does a presidential candidate's campaign say about how he would actually behave as president?

If McCain couldn't even maintain the integrity of his "brand" through the election, how would he have been able to maintain it under the rigors of running the country?

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Albert Milliron

at 12:43 on November 10th, 2008

Point well taken

mtippett

at 13:38 on November 10th, 2008

I wonder how McCain feels about the campaign now that the dust has settled? It'll be interesting to see how he describes it once he has some distance on it.

Primal Fear (not verified)

at 15:33 on November 10th, 2008

The argument that the two parties should represent opposed ideals and policies, one, perhaps, of the Right and the other of the Left, is a foolish idea acceptable only to the doctrinaire and academic thinkers. Instead, the two parties should be almost identical, so that the American people can "throw the rascals out" at any election without leading to any profound or extreme shifts in policy. [Pg. 1247-1248.]

... from Tragedy and Hope (1966).