JetBlue Twitterer gets customer a wheelchair

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Wanda Morillo needed a wheelchair for the plane and decided to send out a Twitter plea to @JetBlue instead of contacting customer service at the airport. 

Three minutes later, JetBlue replied.

This is a great example of a company utilizing simple technologies to provide better communication with their clients, and inexpensively -- but, effectively -- improving the customer's experience. Already, other companies are beginning to follow suit, and with the increased saturation of the social media by 'regular users', let's hope that businesses use these opportunities to develop stronger relationships with their audience. 

In the past, it's been difficult to sustain two way communication between the consumer and provider, but the advent of blogs, micro blogs, and social media have removed these barriers and allowed  individuals to create conversations in very effective -- and dramatic -- ways.

Join the conversation and chat me up on Twitter!

[Story via Consumerist]