Truemors
Blog Action Day is an annual nonprofit event that aims to unite the world’s bloggers, podcasters and videocasters, to post about the same issue on the same day. Our aim is to raise awareness and trigger a global discussion.
Global issues like poverty are extremely complex. There is no simple, clear answer. By asking thousands of different people to give their viewpoints and opinions, Blog Action Day creates an extraordinary lens through which to view these issues. Each blogger brings their own perspective and ideas. Each blogger posts relating to their own blog topic. And each blogger engages their audience differently.
First and last, the purpose of Blog Action Day is to create a discussion. We ask bloggers to take a single day out of their schedule and focus it on an important issue.
By doing so on the same day, the blogging community effectively changes the conversation on the web and focuses audiences around the globe on that issue.
Out of this discussion naturally flow actions, advice, ideas, plans, and empowerment. In 2007 on the theme of the Environment, we saw bloggers running environmental experiments, detailing innovative ideas on creating sustainable practices and focusing audience’s attentions on organizations and companies promoting green agendas. In 2008 we aim to again focus the blogging community’s energies and passions, this time on the mammoth issue of global poverty.
From the smallest online journals, to huge online magazines, to EU ministers, to professionals and amateurs, Blog Action Day is about mass participation. Anyone is free to join in on Blog Action Day and there is no limit on the number of posts, the type of posts or the direction of thoughts and opinions.
If you have a blog, podcast or videocast, you can commit your blog or website to participate in Blog Action Day. From August 15th to October 15th bloggers are asked to register to participate so we can track how many blogs will be involved, as well as their approximate audience size. On October 15th participating blogs will put up a post, video or podcast about poverty. You may also wish to donate the day’s ad revenue to a poverty-related charity. We ask bloggers to try to keep their posting related to their regular blog topic so that posts are individual, suited to their audience and look at the issue in many different lights.
You can register your blog by completing our Registration Form - which just asks for a few basic details. Once registered you’ll be able to return to update your listing, and you’ll be given a one line code to add to the bottom of your Blog Action Day post on October 15th. This line of code will help us track what’s going on in the blogosphere that day.
The best thing a blog can do is to keep their post on topic. Audiences visit our blogs because they enjoy the style, personality and topic of the site. So it makes sense that the best way to get through to these audiences is to use the style, personality and topic to talk about Poverty. Look for angles that relate to poverty but stay on topic.
Blog Action Day 2008 in The Netherlands
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