by
Umair Mohsin | August 27, 2009 at 04:25 am
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The local Pakistani media remain eerily quiet at the death of Saad Khan, whilst the international media joins the chorus of bloggers and social network in decrying the death of the participant in the 'Clear Men' competition being shot in Thailand. The most recent addition being Advertising Age who've published the story at http://adage.com/globalnews/article?article_id=138675.
More and more the hands are being pointed at the Indian production team managing the show and Unilever's agency Mindshare for sheer negligence in handling of the show.
Saad Khan was an employee of RBS (Royal Bank Of Scotland) was of 6 feet 2 height and termed very good looking by those who know him. He lived a very adventurous life. He belonged to the upper income echelons of the Pakistani society and participated in the show not because of money but for the love of the thrill.
Initially he had been disqualified from the show after a few days but was then called back again on a wild card entry. This time however death claimed him because of lack of safety equipment.
Initial reports suggested by the doctors in Thailand after carrying out an autopsy say that he pulled his muscle whilst under-water and since he had some weight tied up to his feet as part of the challenge, could not make it back up. He was under water for about 6 minutes during the time the production team was helplessly watching by.
He was 31 years. He is survived by his oldest kid who is 7 years, twins aged 5.5 years and the youngest who is just a year and a half.
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at 00:28 on August 29th, 2009
Update:The name of the production company was 'Working Hands Productions', India. The name of the reality show was 'Clear Sex'. The name of the Pakistani channel was 'Oxygene'. Mindshare Pakistan was responsible for the show. Saad was 33 years of age with four kids. Eldest girl aged 7, three boys inc. two twins. Saad lost his life whilst trying to wade through a pond with a 7 KG weight tied to his chest. He was an employee of RBS.