NYT: Sea change in politics after race for president

by markmayhew | November 4, 2008 at 03:22 am

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I think this article is important because it describes how the Obama campaign utilized the internet, and has influenced how future campaigns will be run.

To a considerable extent, Republicans and Democrats say, this is a result of the way that the Obama campaign sought to understand and harness the Internet (and other forms of so-called new media) to organize supporters and to reach voters who no longer rely primarily on information from newspapers and television.