Obama needs to get tough like LBJ

Following President Barack Obama's speech on healthcare, several pundits said it was a performance worthy of Harry "Give 'em Hell" Truman. After his election, he was likened to Presidents Abraham Lincoln and Franklin Roosevelt. But for the coming battle over healthcare reform, Mr Obama needs to step into the shoes of President Lyndon Baines Johnson. Especially when it comes to lining up votes from recalcitrant members of his own party, LBJ's brawling, southern style of trench politics is the one best suited for the current challenge.

LBJ has been one of America's most underrated presidents. He held the office for most of the 1960s, a tumultuous decade when the nation was torn by race riots and the struggle for civil rights. Despite the obstacles of backward attitudes and stubbornly discriminatory institutions, the hardnosed southerner was able to deliver more on the civil rights agenda than his predecessor, President John F. Kennedy, an Irish Catholic from Massachusetts, ever could have done.

Stories of LBJ's toughness are legendary. He was willing to twist arms and step on the toes of narrowly tribal colleagues in the south. He knew how to stare down former Senate associates, calling them into his office, rolling up his sleeves, poking them in the chest and getting eyeball to eyeball. He could curse, bully and hound like a redneck thug when he needed to.

But he could sweet-talk and horse-trade too, using all the tools of legal bribery and persuasion that a president possesses. It wasn't pretty, but it sure was effective. LBJ got the job done by having a clear compass on what could be bargained away while still maintaining his objectives. What resulted was the greatest civil rights legislation since the abolition of slavery, the Civil Rights Act of 1964 and the Voting Rights Act of 1965, which significantly reduced discrimination and set America on the path that ultimately led to the election of the first black president.

Mr Obama needs to let the Blue Dog Democrats such as senators Max Baucus, Ben Nelson and Kent Conrad know who is in charge. Besides channelling his internal LBJ, Mr Obama needs to tear a page from the playbook of two other southerners who knew how to use the brass knuckles. Former Republican operatives Karl Rove and Tom DeLay made it clear that any representatives of the Grand Old Party who crossed their agenda would face a well-funded conservative opponent in their next primary. That sent a shiver through the ranks and the backbenchers fell in line.