Retired Florida voters to vote for Obama

Got Bubbies living in Florida? (That's a Yiddish term for grandmothers.) Or any other crucial swing state for that matter?

If so, you are qualified for this particular voyage - an organised effort to visit your Jewish grandparents and persuade them to vote for Barack Obama.

"Twelve per cent of the Jewish community is still undecided," Great Schlep co-founder Ari Wallach told BBC News. "That's a few hundred thousand people and they tend to cluster in swing states."

Mr Wallach and co-founder Mik Moore started The Great Schlep to get the Obama message to older Jewish voters.

Many are thought to believe the rumours that Mr Obama is a Muslim. They were getting information from Republican party attack advertisements, Mr Wallach said, and often had no access to the internet to check it.

Hence the decision to mobilise the younger generation.