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World of Warcraft Gets Its Own Rewards Card
Further blurring the line between online and real-world profits and expenditures, massively multiplayer online role-playing game World of Warcraft (deep breath) has just released a rewards card. Frequent Visa users can now accrue subscription time, so the more stuff you buy, the more rogues you can pwn.
The notion of "frequent gamer rewards" has been tossed around by trend specialists and pundits (like MAKE Magazine's Philip Torrone) for some time now as online gaming becomes more and more profitable and increasingly entrenched in mainstream culture. Now, it's a reality with the World of Warcraft Visa credit card.You can apply for it now. With your first purchase on the card, according to the World of Warcraft site, you'll earn a free month of game time.
But you won't be able to buy yourself new weapons by using this card. The WoW Visa does not earn you virtual currency--rather, you accrue game time toward your subscription. It's unclear what the thinking was behind this decision, but it's true that there has been some controversy about bridging the gap between virtual and real-world currency, most notably the eBay ban on virtual goods earlier this year.
(I'm not affiliated with Blizzard [the Warcraft guys/gals] or with Visa, though I owe Visa some money...)



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