Zune promoter arrested at SXSW

by Kaitlin | March 15, 2007 at 09:09 am
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Well, at least this didn't happen in Boston, where the police would have surely shut down the entirety of the festival in order to diffuse these poster "bombs."

Now that South By Southwest Interactive is coming to a close, the SXSW music festival is getting underway -- a perfect time and place for Microsoft to get the word out about its floundering Zune. Except when a viral marketer charged with putting up those distinctive magenta Zune logo posters around town is instead became charged with, oh, what, vandalism of public property? Microsoft's primary PR firm on Zune, Edelman, had no comment on this matter at the time of press, but we hear the viral marketer in question will get either three days in jail, or three appearances in front of a judge (whichever comes first).

An updated posted after the fact revealed that Microsoft's Zune marketer was in fact "cited for hanging promotional posters at SXSW."

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